Tiger Balm: Healing, Nostalgia, and Beyond Within the vibrant colours and rich textures of this painting lies not just an ointment but a repository of memories, a symbol of hope and healing, and a reflection on the multifaceted role of products in our lives. Tiger Balm, a familiar and cherished topical ointment, has been a part of countless childhood memories, providing comfort in times of minor aches, pains, and discomfort. In this canvas, the artist sought to capture not just the visual representation of the ointment but the emotions it evokes—the warmth of nostalgia, the promise of relief, and the sense of wellness it imparts. This ointment, with its soothing properties, carries with it a sense of hope and healing. It is a balm for both physical and emotional ailments, a source of solace during moments of discomfort. Tiger Balm became a famous household item in Singapore soon after its introduction in 1924. The Aw brothers, who developed the product, were aggressive marketers. They used a variety of methods to promote Tiger Balm, including newspaper and magazine advertising, billboards, and even a theme park called Haw Par Villa. It was a fixture in every household, embodying a Chinese traditional remedy and a holistic approach to health and well-being. It is a testament to the wisdom passed down through generations, a reminder that nature's remedies can offer profound comfort and relief. Beyond its healing qualities, this painting also seeks to convey a sense of empowerment and energy. Just as Tiger Balm is known for its versatility and multiple uses, from relieving muscle aches to providing a refreshing sensation, the painting itself symbolizes adaptability and the ability to serve different purposes. It reminds us of the resilience inherent in all aspects of life, the capacity to transform and provide comfort in various forms. However, this painting also serves as a commentary on consumerism, advertising, and the impact of commercial products on society. In a world where products often define our choices and shape our experiences, it calls us to reflect on the role of consumer culture and the messages that surround us. It prompts us to consider how products become woven into the fabric of our lives, shaping our memories and perceptions. As viewers contemplate this artwork, may it stir their own memories and associations with familiar products. Let it be a reminder of the power of healing, the warmth of nostalgia, and the adaptability that resides within us all. In Tiger Balm, there is found not just a topical ointment but a multifaceted symbol of comfort, resilience, and the ever-evolving relationship between products and society.